The Cruel Tease: Waffle Crisp’s Brief Return and Heartbreaking Departure

I never thought I would have to write this article. When Post finally yielded to the collective cries of cereal enthusiasts nationwide and brought Waffle Crisp back to store shelves, I truly believed we had won. I thought that corporate America had, for once, listened to the people rather than their spreadsheets. I convinced myself that my beloved breakfast companion would remain a fixture in my pantry for years. But I was wrong. Devastatingly wrong.

For those who have not experienced this saga (though it’s hard to imagine who you might be), Waffle Crisp was Post’s crown jewel — tiny, maple-infused waffle-shaped pieces that maintained their crunch in milk while delivering an unparalleled breakfast experience. The cereal disappeared from shelves years ago, leaving a void in the cereal aisle that no amount of Honey Bunches of Oats could fill. Then, like a phoenix rising from the ashes, it returned to us. And now, inexplicably and unconscionably, Post has pulled it away again, leaving us all in profound disappointment and loss.

I’m writing this as a personal lament and a rallying cry for all cereal lovers. This article documents a betrayal that future generations will study and serves as a petition written in digital ink. I don’t ask — I demand — that Post correct this egregious error. The brief…